We’ve added Reputation widgets to Location Dashboards, giving businesses a single place to track review requests, customer reviews, and response performance without leaving the Dashboard.

Users can now build reputation-focused dashboards with configurable widgets, filters, and date ranges to monitor performance at a glance.

🚀 What’s New

• 16 new Reputation widgets in the Dashboard widget library
• Track the full reputation journey across:
• Review Requests
• Customer Reviews
• Review Responses
• Filter by date range, rating, source/page, and response status
• Add, resize, and arrange widgets to create a custom reputation dashboard
• View Reputation data alongside other Dashboard metrics

✅ Review Request Insights

Track review request performance with widgets such as:

• Requests sent
• Requests by channel
• Requests by status
• Requests trend
• This helps businesses understand request volume, delivery, and channel performance.

✅ Review Insights

Monitor customer feedback directly from the Dashboard with metrics including:

• Total reviews
• Reviews by rating
• Reviews by source
• Reviews by sentiment
• Reviews trend
• Average rating
• Ratings trend

✅ Response Insights

Track how effectively reviews are being responded to with widgets such as:

• Response rate
• Average response time
• Response rate trend
• Average response time trend
• AI vs manual response visibility

✅ Flexible Dashboard Experience

Users can:

• Add widgets from the Reputation category
• Apply quick filters
• Change date ranges
• Resize and reorganise widgets
• Combine Reputation metrics with other business data
• Add Custom metrics

🎯 Why This Matters

Agencies and businesses can now surface reputation performance directly on the Location Dashboard directly.

This makes it easier to show proof of work, monitor review volume, track response performance, identify gaps, and give clients a clear snapshot of their reputation health from one place.

Understand what people are saying about your brand, discover industry trends, and keep an eye on competitors – all within HighLevel.

With Social Intelligence, you can explore conversations across social platforms, uncover meaningful insights, monitor topics, and stay informed with smart alerts.

Note: Available in Limited Beta to selected users.

🚀 What's new

1. AI-Powered Brand & Industry Overview

• Get a personalized snapshot of your social landscape, including:
• Brand Mentions: Track conversations mentioning your business.
• Industry Trends: Discover popular and emerging topics.
• Competitor Performance: Compare your share of conversation with up to 3 competitors.
• What to Post Next: Explore relevant posts from different social platforms.
• AI Summary: Understand key insights without digging through multiple charts.

2. Explore Conversations & Insights

• Search for brands, keywords, hashtags, or topics to discover:
• Mention volume and conversation trends.
• Audience sentiment and engagement patterns.
• Where and when conversations are happening.
• Personalized AI search suggestions to get started faster.

3. Save & Monitor Topics

• Save searches as topics to unlock deeper insights and monitor conversations over time.
• Explore 7, 15, or 30 days of historical insights.
• Analyze engagement, conversations, posts, and audience information.
• Manage your monitored topics, with the flexibility to pause or resume them.

4. Get Notified with Smart Alerts

• Stay informed when important metrics change.

• Monitor mentions, sentiment, engagement, impressions, and share of voice.
• Customize alert sensitivity and recipients.
• Receive daily or weekly email notifications.

5. Social Listening Is Now Under Trends

Your existing Social Listening experience is now available under the Trends tab within Social Intelligence, alongside the new Overview, Explore, and topic-monitoring capabilities.

👷 How to use this feature

• Navigate to Marketing → Social Planner → Social Intelligence.
• Open Overview to explore your brand and industry insights.
• Use Explore to search for a brand, keyword, or topic.
• Click Save as topic to unlock detailed insights and ongoing monitoring.
• Create Alerts to receive notifications when important metrics change.

💡 Why it matters

• Know your audience: Understand conversations, sentiment, and emerging interests.
• Spot opportunities: Discover relevant topics and content inspiration.
• Stay ahead: Track competitors and get notified about meaningful changes.
• Save time: Bring social discovery, monitoring, and insights into one workspace.

📝 Notes

• Social Intelligence is available to selected users during Limited Beta.
• Each location gets 100 searches for the entire Beta period.
• Up to 50 topics can be actively monitored per location. Paused topics do not count toward this limit.
• Each topic supports up to 3 alerts.
• Overview provides insights from the last 7 days, while saved topics support 7, 15, and 30-day lookback periods.
• Platform and metric availability may vary depending on the underlying social data source.
• The dedicated Competitors tab is coming soon. Competitor comparisons are available within Overview.

Turn social media activity into automated actions!

With the new Social Planner Posts trigger in Workflows, you can automate your social media operations based on post statuses and publishing events. From tracking failed posts and streamlining approvals to monitoring published content, build workflows that keep your team informed and reduce manual follow-ups.

🚀 What's New

Trigger Workflows Based on Post Status

Automate actions throughout the social publishing lifecycle using the following statuses:

• Approval Requested: Take action when a post is submitted for approval.
• Approved: Trigger actions when a post is approved.
• Approval Rejected: Notify your team when a post's approval is rejected.
• Scheduled: Take action when a post is scheduled for publishing.
• Published: Trigger follow-ups when a post is successfully published.
• Failed: Alert your team when a post fails to publish so they can investigate and take corrective action.

Filter by Category, Platform, and Post Type

Fine-tune your workflows to target the right content using flexible filters:

• Category: Automate workflows for specific content categories, such as promotions, announcements, or educational posts.
• Platform: Choose from Facebook, Instagram, Bluesky, Google Business Profile (GBP), LinkedIn, Pinterest, Threads, TikTok, and YouTube.
• Post Type: Apply different automation rules to Carousels, Posts, Reels, Shorts, and Stories.

Target Specific Social Accounts and Tags

Create more precise workflows using connected Social Planner accounts and existing post tags. This is especially useful for agencies managing multiple brands, clients, and social profiles with different publishing requirements.

👷 How to Use

• Go to Automation → Workflows.
• Create a new workflow or open an existing one.
• Add the Social Planner Posts trigger.
• Configure the filters you need, including category, platform, post status, post type, social account, and tags.

• Add your desired workflow actions, such as internal notifications or follow-up actions.

• Save and publish your workflow.
• Once configured, the workflow will trigger when a Social Planner post meets the selected conditions.

💡 Why It Matters

Social media management involves more than creating and scheduling posts. Teams also need to coordinate approvals, monitor publishing status, and respond quickly to failures.

With Social Planner triggers in Workflows, you can:

• Reduce manual monitoring by automating actions around post statuses.
• Speed up issue resolution with notifications for failed posts.
• Simplify approvals by automating actions when posts are submitted, approved, or rejected.
• Improve team coordination by keeping stakeholders informed about publishing activity.
• Scale automation across multiple platforms, social accounts, categories, and campaigns.

📝 Notes

• Only social accounts connected through Social Planner are supported.
• Social accounts connected through Integrations are not supported yet; support is in progress.
• Workflows trigger based on the configured filters and the Social Planner post conditions that are met.

🧭 Overview

Forms can now be attached to your service and rental bookings you create yourself, not just bookings made on the booking page. While creating a new booking, from the appointment modal, you can attach and complete the booking form on the customer's behalf, so the intake information you collect is consistent however a booking is made.

🚀 What's New?

✅ Attach a form in the appointment modal

Service and rental bookings have a new Booking form section. Click Attach form and the form opens within the booking flow. It's optional, and you can still create bookings without one.

✅ The right form, preselected

Your configured form is preselected. You can also switch to any available form from the dropdown.

✅ Contact details prefilled

First name, last name, email, and phone come prefilled from the selected contact that you select.

✅ Only what your team needs

CAPTCHA, product selling, and payment elements don't appear when you fill a form from the appointment modal.

🧩 How to Use It

1. Create a service or rental booking from the in-app appointment modal and select the contact.
2. In the Booking form section, click Attach form.
3. Complete the form on the customer's behalf and create the booking.
4. Open the appointment details any time to view the submitted form.

Note : Forms can be attached only while creating the booking for now, and can't be added/edited later.

🎯 Why This Matters

• Bookings you create manually capture the same intake details as online bookings.
• Collect the important details upfront and logged with the booking.
• Prefilled contact details save time and prevent mismatches.

6th of October, 2026

Get the right ad platform on your number pool calls

What's new

Call tracking now labels Facebook ad calls correctly. Before, many calls from Facebook ads showed up as "Facebook" or "Direct", so you couldn't tell which ads were driving calls. They now show as Facebook Paid.

What you get

• Facebook ad calls are labeled "Facebook Paid".
• Other ad platforms are covered too. Calls from TikTok, LinkedIn, and Microsoft (Bing) ads, and Google ads clicked in apps, are now labeled by platform.
• Tagged links are labeled too. If your ad link uses utmmedium=cpc, the source shows as the platform plus "Paid", such as "Bing Paid".
• AI referrals. Visits that come from ChatGPT and similar tools show up as their own source.

• Nothing to set up. Your number pool tracking script updates on its own.
• These changes apply to new calls only. Past calls keep the source they already have.
• Some calls will still show as "Direct". This happens when a visitor's browser hides where they came from and the link has no ad tracking code. We can't label those.
• If a visitor's link has several ad tracking codes, the first match wins. Google is checked first, then Facebook, TikTok, and LinkedIn.
• More about <a href="https://help.gohighlevel.com/support/solutions/articles/48000981393-how-to-set-up-call-tracking-number-pool-" rel="ugc nofollow noopener noreferrer" target="blank”>Number pools and call tracking here.

Where to find it

Your call reports and call details now show the improved source.