Customise contacts labels in Email Builder

Sep 22, 2025

We are excited to share that customising contact labels is now possible.

✅ What's New

  • Users can now rename standard objects (Contacts) to any name of their choice
  • Supports single or paired labels
  • Custom names display exactly as entered, without auto-translation

⚒️ How to Use

  • Go to Settings on location level (bottom side panel)
  • Click on Objects

Screenshot 2025-09-22 at 5

  • Open the Contacts
  • Add your custom object name (both singular and plural) –> Save changes.

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🎯Benefits

  • Unlocks new use cases by making the CRM highly customizable.
  • Users will be able to tailor the platform to match their business needs, seeing the same modules from an entirely new perspective. (Client, Lead, Member, etc.)
  • Helps drive higher adoption by matching the platform to real business needs