We’ve rolled out major updates to the Messaging Toll-Free Verification (TFV) flow to align with updated carrier requirements — especially for Political Election Campaign use cases.
This release includes:
- A redesigned multi-step TFV experience
- Additional required business fields
- New Political Campaign requirements
- Campaign Verify (CV) Auth Token support for political use cases
🔄 1. Redesigned Toll-Free Verification Flow
Step 1: Business & Contact Information
Updated and expanded fields include:
- Legal Entity Name
- Business DBA (Doing Business As) name
- Legal Entity Type (Sole Proprietor, Private Profit, Public Profit, Non-Profit, Government)
- Business Registration Authority (required if not Sole Proprietor)
- Business Registration Number (required if not Sole Proprietor)
- Business Registration Country (required if not Sole Proprietor)
- Website URL
- First & Last Name
- Country Code & Phone Number
Step 2: Business Location
- Country Code
- State
- Address Line 1
- City
- Postal/Zip Code
Step 3: Messaging Use Case
- Enhanced messaging transparency requirements now include:
- Estimated Monthly Volume
- Opt-In Type (Mobile / QR Code / Paper Form, etc.)
- Use Case Categories
- Opt-In Workflow Image URLs (publicly accessible proof required)
- Detailed Use Case Description
- Sample Message Content
Users must certify agreement to the Terms of Service before submission.
🗳️NEW: Political Election Campaign Requirements:
Carriers have introduced stricter compliance standards for Political Election Campaigns using toll-free numbers.
Effective February 17, 2026:
- All new and existing toll-free verifications under Political Election Campaigns must include a valid Campaign Verify (CV) Auth Token
- Without a valid token, political use cases may be rejected or restricted.
Campaign Verify Token Requirement :
When selecting Use Case Category -Political Election Campaigns, the following additional fields now appear:
- Campaign Vetting Token (CV Auth Token)
- Vetting Provider (Campaign Verify)
The CV Auth Token must follow this format: cv|<version>|mno|tfree|<id>|<secret>
How to Obtain a Campaign Verify Token:
Political organizations must complete the verification process directly with Campaign Verify before submitting Toll-Free Verification.
Users must follow the official Campaign Verify process outlined here: https://www.campaignverify.org/our-process
Steps include:
- Register your political organization.
- Complete identity and eligibility verification.
- Undergo required compliance checks.
- Receive your CV Auth Token upon approval.
- Enter the token in the Toll-Free Verification form.
Important Compliance Notes :
- Applies to both new and existing toll-free numbers.
- Required for federal, state, and local political campaigns.
- Carriers may reject traffic without proper Campaign Verify authentication.
- Increased messaging throughput and compliance approval depend on valid verification.
Who Is Impacted?
- Agencies or sub-accounts looking to send political messaging
- Existing toll-free numbers already approved under political use cases
Benefits of This Update:
- Reduced rejection risk
- Better transparency into use case validation
- Stronger compliance alignment for political messaging