Marketplace | Usage-based pricing

Apr 21, 2025

What’s new?

App developers can now set a per-usage price on their Marketplace apps. An app can have a usage-based price for three modules:
1. A per-execution price for Marketplace Actions and Triggers.
2. A per-message price for Conversation Providers. They can set a custom price for inbound and outbound messages.
3. A custom per-usage price for events that are app-specific and billed using the Marketplace billing APIs. For example, an app that offers AI Voice calling agents can bill a per-minute price using the Marketplace billing APIs.
As part of this release, we’re also rolling out an experiment. For a handful of developers, the premium action/trigger fees will be waived on all their actions/triggers that are billing via our platform. The objective is to give them full-control over their service/feature’s pricing, reduce and simplify the overall pricing to customers, and thereby grow adoption of these marketplace actions/triggers.

Why is this feature important?

This model significantly improves developers’ earning potential on the Marketplace.

Release Plan:

This feature will be enabled only on select and vetted developers’ accounts in the first phase.

What’s next?

1. Ability for agencies to mark up and rebill the developers’ usage-based price to their clients.
2. Ability for agencies to set daily limits on usage.

Preview Images:

Usage-based pricing details on the app details page – Pricing section
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Per-execution charges in the Workflow builder – Discover tab.
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Developer portal:
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